Apply to Present at ERIN SOS: Startup Obstacle Session

Date: October 2, 2025
Location: Alberta Innovates
Application Deadline: September 2, 2025

Are you a startup founder based in the Edmonton region? Do you have a challenge you're currently working through — funding, scaling, customer acquisition, team building, or something else? We want to hear from you.

ERIN SOS (Startup Obstacle Session) is part of our Get To Know Day and flips the script on the typical pitch event. Instead of selling to investors or customers, you’ll present a 5-minute "problem pitch" that highlights:

  • Who you are

  • What your company is building

  • The biggest obstacle you're facing right now

In return, you’ll receive live feedback, insights, and resource suggestions from a room full of experienced service providers, post-secondary representatives, and fellow entrepreneurs.

This is a collaborative, solution-driven session designed to connect founders with the people and programs that can help them move forward.

We’re looking for:

  • Founders from across the Edmonton metro region (including surrounding municipalities)

  • A range of business stages and sectors

  • A diversity of challenges and lived experiences

  • A willingness to engage openly with the community

If selected, our team will support you in preparing a clear and impactful 5-minute presentation.