You’ve built something real. Now you need capital to take it further — but the bank keeps asking for information you weren’t expecting, the process feels like a black box, and you’re not sure if you’re even asking for the right amount in the right way.

This session is for you.

In this free webinar, Vajra Capital joins Business Link Alberta to give small business owners a clear, practical look at how lenders actually evaluate businesses — and what you need in place before you apply for financing.

📚 Key Learning Points:

• The five criteria lenders assess before saying yes or no, and the one area most business owners struggle to explain

• Why saying “I need working capital” weakens an application and how to frame your funding request strategically

• The personal credit issue that often appears mid-process and quietly derails otherwise strong applications

• What a lender-ready business plan actually includes and why “the market is big” isn’t market research

• How franchise and acquisition financing differs from traditional business loans, and what equity lenders expect

• A practical six-point self-assessment you can use immediately to determine if you’re ready to apply, or what gaps to address first

Whether you’re preparing to apply for financing now or planning ahead for future growth, this session will help you understand what makes a business truly fundable, and how to approach lenders with clarity and confidence.

This event is hosted by Business Link.